The M A S O N S Selling Process

Friday, June 13th, 2025

A Step-by-Step Guide to Selling Your Home
Thinking about selling your home in Hitchin or the surrounding area? Whether you’re upsizing, downsizing or relocating, understanding the process can make a huge difference to your experience – and your end result.

With award-winning service, honest advice, and a flexible, independent approach, here’s how M A S O N S can guide you from valuation to completion.

1. Property Valuation
It starts with a free, no-obligation valuation. Our experienced team will assess your property’s value based on many factors including location, condition, current market trends, and recent comparable sales.

We’re upfront and realistic, giving you an honest opinion on pricing so you can make informed decisions right from the beginning.

2. Choosing the Right Estate Agent
When choosing who to handle your sale in Hitchin or the surrounding areas, it’s important to work with an agent who offers more than just a For Sale board.

Here’s what sets M A S O N S apart:
 Award-winning service
 Independent and flexible
 Straight-talking, honest advice
 One dedicated point of contact
 Premium marketing
 A ready-made network of buyers and landlords

We keep things simple, transparent, and focused on achieving the best result for you – not us.

3. Getting Your Home Ready for Market
First impressions matter. Before launching your property to market, we’ll advise on how to present it in the best possible light, including:
 Decluttering and staging tips
 Small repairs or touch-ups
 Kerb appeal advice

4. Marketing Your Property
When it’s ready, we don’t just list your property – we launch it.

We use:
 Professionally edited photography
 Accurate floorplans
 Engaging video tours
 Bespoke social media campaigns
 Targeted outreach to our exclusive mailing list of landlords, buyers and
investors

With one point of contact managing everything, nothing gets missed and every lead is followed up properly.

5. Managing Offers and Negotiations
As interest builds, we’ll handle enquiries, viewings and negotiations. You’ll benefit from:
 Honest, unbiased advice – we’re independent and have no hidden agendas
 A clear view of each buyer’s position and timescales
 A consistent point of contact who builds rapport with potential buyers

We negotiate firmly, with your best interests at heart, to secure the strongest deal.

6. Sales Progression
Once you’ve accepted an offer, we stay hands-on to keep things moving.
We work closely with solicitors, buyers, and other agents to:
 Overcome common obstacles
 Push for quicker responses
 Provide regular updates

Our goal is to maximise your chances of a smooth, timely completion.

7. Exchange and Completion
When contracts are exchanged, your sale is legally agreed. Completion usually
happens a short time later, when:
 Funds are transferred
 You hand over the keys
 We meet your buyers at the property to welcome them to their next chapter

8. After the Sale
We’re still here after completion to:
 Ensure all paperwork is tied up
 Help with any outstanding questions
 Offer free, impartial advice – whether you’re buying, selling, or renting in the future

Once you’ve worked with M A S O N S, you can count on the same honest, expert service – whenever you need us.

Ready to Sell?
We keep it personal, professional and proactive – because selling your home should feel exciting, not stressful.

Call us on 01462 557 477 or email [email protected] to get started.